We began with a full rebranding process, which included the creation of a fresh visual identity. This involved updating the company’s logo, colour palette, and typography to reflect a more contemporary and professional image. We worked closely with Premier Traffic to ensure the new brand identity resonated with their core values and appealed to their target audience.

We also designed a comprehensive brochure to serve as a key marketing tool. The brochure includes detailed information about Premier Traffic’s services, case studies, and client testimonials. The design aligns with the new branding, ensuring a cohesive look and feel across all marketing materials.

To visually represent Premier Traffic’s mission and values, We created a suite of custom icons. These icons are used throughout the website, brochure, and other marketing materials to highlight key aspects of the company’s ethos, such as safety, reliability, innovation, and community engagement.

A key component of the rebrand was the redesign of the vehicle livery. We developed a clean and recognisable design that stands out on the road while maintaining brand consistency. The new livery incorporates the updated colour scheme and logo, ensuring that Premier Traffic’s fleet is not only functional but also serves as a moving advertisement for the company’s services.