Brookridge

Overview

We were tasked with creating a fresh digital presence for Brookridge, focused on their extensive range of high-quality cladding products. The aim was to strengthen brand recognition, showcase their expertise as South West cladding specialists, and create a cohesive set of marketing assets that work seamlessly across print and digital channels. This included designing a new mobile-first brochure website, producing a product catalogue, and delivering digital marketing assets — all aligned with Brookridge’s established branding.
The new Brookridge website was built as a high-impact brochure site, designed to inspire architects, builders, and homeowners alike. New professional photography was commissioned to highlight the textures, colours, and finishes of the cladding range. The site was designed mobile-first, ensuring fast load times, smooth navigation, and an optimal experience on all devices. Each page was SEO-optimised to boost search visibility, targeting key terms such as timber cladding specialists, South West cladding experts and timber cladding supplier South West.
To complement the website, a digital product catalogue was developed featuring detailed specifications, installation guidance, and large, high-resolution images for every cladding type. The layout was clean and brand-consistent, allowing both trade and retail customers to quickly find the information they need.
The design emphasised clarity, speed, and simplicity. Clear navigation menus, prominent calls-to-action, and an intuitive enquiry process make it easy for customers to request samples, download brochures, or get a quote. The site’s visual style reflects Brookridge’s values — reliability, craftsmanship, and expertise — using earthy tones, natural textures and crisp typography.

Engaging Content

To enhance Premier Traffic’s online presence, We designed a fully mobile-responsive website. The process started with wire framing and prototyping to ensure a user-friendly interface and seamless navigation.

Results

The new Brookridge digital presence successfully elevates the brand as a trusted leader in the cladding market. The combination of a mobile-optimised website, a professionally designed product catalogue and coordinated marketing assets positions Brookridge as both approachable and authoritative, driving engagement and enquiries from across the South West and beyond.

Skills used

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